Well, this is going to be bigger news than anything else you will read Thursday, including the Giants at Redskins game on Thursday Night Football.
South Park, the animated parody program on Comedy Central, took a swipe at the Washington Redskins team name controversy. South Park replaced Robert Griffin III who was shown in promos last Sunday with Kirk Cousins by the time the show aired tonight. It’s only Wednesday, folks. That was fast, but is it reality?
kirk Cousins not happy pic.twitter.com/IZGhVJFA93
— M (@EmanTweetz) September 25, 2014
The program focused on the trademark issue and the potential for its abuse after the Trademark Trial and Appeal Board cancelled the brand’s trademark registration last spring. I expected that they would jump all over the controversy whether the slang is a slur because some have misused it that way.
Entities may not disparage another company’s trademark, as South Park clearly did, with impunity. The trademark still belongs to Pro Football, Inc, dba The Washington Redskins®. Were the Redskins in on this? If so, what does it mean that a sandy blond player in a No. 8 jersey was shown standing behind Daniel Snyder early in the segment?
A dislocated ankle sidelines starting quarterback Robert Griffin III. He is out four to six weeks after his cast is removed, which it was this week. Is that an omen, or nimble adaptation by South Park? The question of whether Griffin should get his job back when he has recovered is just heating up. South Park threw gasoline on the fire. Along the way, they took potshots at Roger Goodell, NFL owners, Jerry Jones, Kickstarter and showed the challenge of finding an available brand name.
https://twitter.com/StaceGots/status/514965275390009344
ROBO GOODELL http://t.co/z7808ec8EG pic.twitter.com/CCTipxyPH4
— SB Nation (@SBNation) September 25, 2014
The segment closed with Daniel Snyder standing alone on the field of battle. Against Cowboys. Who crushed him. To the horror and eventual sympathy of the crowd.
They took no position on the word “redskin” and its use as a mascot. South Park did present a profane core principle of the Washington Redskins, the start-up by the South Park kids, not by the NFL team. That’s a dodge, of course. Dan Snyder once sued a community paper for drawing a goatee and horns on his likeness. Will he sit still for this? Unless he was in on it. If so, that might have been brilliant product placement.
I expected worse.
Washington Redskins is a sweet name. – Kyle, South Park
— Anthony Brown, The RedsCommander (@RedsCommanders) September 25, 2014
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