Golf Channel Launches New iPhone & Android App

This came out yesterday. Golf Channel announces that it has released a new app for the iPhone and Android so fans can see the latest news and video on their cell phones.

GOLF CHANNEL LAUNCHES ENHANCED, CUSTOMIZABLE MOBILE APP FOR iPHONE AND ANDROID

Developed with Advanced Mobile Solutions, App Provides Golf Fans Unprecedented Access to the World of Golf

ORLANDO, Fla. (Aug. 11, 2010) – Golf Channel announced today the launch of its new and improved Golf Channel-branded mobile application that will enable golf fans instant access to golf news, scores, videos, instruction tips, equipment insider information, and course and travel features – wherever they go – from one clean mobile interface. The enhanced application, developed in partnership with Advanced Mobile Solutions, is currently available for the iPhone and Android smart phones, and an enhanced mobile website for other smart phones, including Blackberry.

“Golf Channel is always looking for ways to keep golf fans engaged and up-to-date on the best the sport has to offer – from following their favorite players to furthering their own golf game,” said Gene Pizzolato, chief operating officer for Golf Channel New Media Ventures. “Enhancing our Golf Channel Mobile was the next logical step for us. This is the most complete mobile experience in the golf world, with unique content, videos, enhanced scorecards and golf tips that only Golf Channel can offer in one simple engaging app.”

Golf Channel Mobile will have fans covered on all ends of the professional golf circuits – from the PGA Tour and LPGA Tour, to Champions Tour, European Tour and Nationwide Tour. The app will provide access to Golf Channel programming, scores, and all the latest news from the award-winning Golf Channel and GolfChannel.com editorial teams. Through the app, users also can now create customized leaderboards to automatically display only those players they are most interested in following. The media portal will offer mobile videos from Golf Channel programming, player and event photo galleries and the latest tournament television schedules. 

For the recreational golfer, the Golf Channel app will offer the widest array of free content to enable players to improve their own game.  Instructional tips and a vast library of instructional videos will help transform the app into a true portable golf teacher. Meanwhile, insider equipment information from Nike Golf R&D and GolfChannel.com staff will provide users with invaluable insight into the tools to further maximize their success on the links, and travel and course features will help them make the most informed decisions on the best places to play.  

The Golf Channel App can be easily downloaded by visiting www.GolfChannel.com/mobile. The application also is available for download in the Apple App Store and Android Market.

Good stuff.