Hockey Isn’t Covered by MSM… or is it?

We’ve heard it time and time again from the MSM media. No one cares about hockey, the sport is dying, blah, blah, blah. In case you wanted to know, Sports Business Daily reminded of us that yesterday.

SBD published a study of what people are seeing/reading when they watch Sports Center or pick up a newspaper. What information are they being fed? If you’re watching Sports Center, then it’s a lot of Baseball and Basketball (oh shit, really?). If you like FSN Final Score better, you’re seeing twice as much baseball than those of us watching Sports Center. The whole thing is really pretty interesting.

An interesting point; the newspapers in the study pay attention to hockey almost twice as much as Sports Center and Final Score do (granted that’s partially because the LA Times is all over the Ducks like white on rice since they won the Cup). Hear that ESPN? Somebody out there loves us! That being said, coverage of the NHL on Sports Center ranks behind only MLB, NBA, NFL and a category called “etc.” That is surprising, considering the study ranks hockey ahead of NASCAR in Sports Center coverage. To see all this for yourself, click here.

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