The Red Sox announced an initiative yesterday that will hopefully have more tickets in the hands of fans and less tickets in the hands of scalpers and ticket selling websites. The cheapest tickets in the house for Red Sox games are the upper bleachers which are sold for $12. However, for certain premiere games they are often bought up and then end up on websites for a significantly more expensive price. This initiative should hopefully put a stop to that. People couldn’t buy it for the sole purpose of re-selling it for a huge profit.
Here is how it would work. You would buy the tickets and whichever credit card you used for the purchase you would have to bring to the park with you and scan it to gain entrance to the park. Therefore, only the person who purchased the ticket would be able to use it to get into the park. I love this initiative. I always hate to see bleacher seats on those ticket websites selling for $80 or $100.
There will be a special sale for these tickets starting on Feb 1st. I might log on and buy a few and see how it goes. They are selling digital tickets for 30 games: April 13th (Opening Day), April 20-22 (Yankees and 100th Anniversary game), June 8-10 (Nationals), June 22-24 (Braves), August 3-5 (Twins), August 24-26 (Kansas City) and September 11-13 (Yankees).
Here is the press release from the Red Sox on the initiative.
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