Sens Marketing Tempting the Hockey Gods

sensticketletter

 

This letter was forwarded to me by one of our readers who received it with their season seat-owner's package of exhibition game tickets. 

Admittedly, I may not be too familiar with the marketing policies of other organizations, but after the season that Ottawa endured and flourished in, despite the number of consequential injuries that they encountered, isn't just a little bit insane to be talking about the health of its two best players like that?

"These preseason games will provide you with a first look at this year's Senators team, which will include a healthy Jason Spezza and Erik Karlsson."

What the hell is that? 

I mean, I don't even really believe in the magical existence and voodoo-like powers that the hockey gods have, but who would even want to put it out there to tempt them like that?

All they had to write was, "These preseason games will provide you with a first look at this year's Senators team which is led by Jason Spezza and the 2012 Norris Trophy winner, Erik Karlsson. You can also come see your favorite returning stars and highly anticipated acquisitions like Bobby Ryan and Clarke MacArthur (sorry Joe Corvo). We're going all the way!

Arrow to top