Caleb Williams & USC Offensive Line Sign NIL Deal With Postmates to Star in New Commercial

USC’s star quarterback, Caleb Williams, who bagged the Heisman Trophy last season, has signed another lucrative NIL deal. This time, he’s joining forces with his offensive line and Postmates for a new commercial partnership. The collaboration showcases the dynamic synergy between Williams and his protectors while capitalizing on Postmates’ student discount offering.

Caleb Williams and O-Line Advertise Postmates Student Discount in NIL Partnership

Caleb Williams has been consistent in acknowledging the significance of his offensive line. He took them all to the Heisman ceremony and he’s at it again, this time in the recent partnership with Postmates.

In the commercial, we see a unified team figuring out their food choices. They collectively order a whopping 18 burritos and enjoy the advantage of not paying any fees, thanks to Postmates’ “School of No Fees” campaign. A clever nod to their student-athlete status.

Watch the Commercial Below:

USC QB Caleb Williams and his offensive line have signed NIL deals with Postmates👀

Caleb Williams has a $2.7M On3 NIL Valuation.

(via @On3NIL)https://t.co/0bLWuPci1u pic.twitter.com/4LFrJdGFXU

— On3 (@On3sports) October 24, 2023

Caleb Williams – a NIL Money Making Machine

This isn’t Caleb’s first rodeo in the NIL sphere. The prodigious quarterback has previously signed deals with big names like Athletic Brewing Company, Fanatics, Neutrogena, AT&T, and many others.

On social media, he’s gained significant traction with his followers now numbering over 350,000. His taste for fashion is evident, from donning a Gucci suit for the Heisman ceremony to walking the runway for Hugo Boss.

Furthermore, Williams isn’t only about endorsements; he’s giving back too. He established the ‘Caleb Cares Foundation’ addressing anti-bullying, youth empowerment, and mental health awareness.

While the Trojans’ current season may not reflect the ideal trajectory, Caleb Williams continues to thrive, both on and off the field. This Postmates deal is another feather in his cap, reflecting not just his individual charm but also his team spirit. And with Postmates by their side, the USC offensive line will indeed be feasting well.